Branding Consultancy Services
Value
€200k
Deadline
02 Aug
02 Aug 2024
Value
€200k
Deadline
02 Aug
Consultancy services for branding required by Mayo Sligo and Leitrim ETB.
Consultancy services for branding required by Mayo Sligo and Leitrim ETB.
Bidder profile
Ideal for mid-sized to large firms with public sector experience and a strong compliance framework.
Risks & flags
- Qualification gate
- Two-step process
- Compliance evidence required
Briefing
AI-generated analysis of the documents. Check the official notice and any amendments for current submission details.
1. At a glance
| Field | Detail |
|---|---|
| Buyer | Mayo Sligo and Leitrim ETB |
| Title | Branding Consultancy Services |
| CPV / category | supplies |
| Estimated value | 200000.00 |
| Per-year (if multi-year) | not stated |
| Procedure type | not stated |
| Lots | not stated |
| Location | Ireland |
| Contract length | 12 months |
| Submission deadline | 2024-08-02T10:00:00+00:00 |
| Go-live / start | not stated |
2. Scope of Work
Mayo Sligo and Leitrim ETB ran this procurement for “Branding Consultancy Services” as an operational contract requiring implementation and sustained service execution. The extracted pack showed qualification-stage material with references to later ITT technical depth; practical activity therefore centred on building, integrating, and operating the specified service stack with compliant reporting and handover obligations where stated. Constituent activities and named work elements in the supplied extracts:
- Title: Branding Consultancy Services
- racting Authority estimates that the expenditure on the Services to be covered by the proposed contract will not exceed €200,000 (excl
- rer shall be required to supply its Tax Clearance Access Number and Tax Reference Number to facilitate online verification of their tax status by
- [CFT3808849 CFT Brand Consultancy Services V2 (0124).docx] Request for Tenders dated
- [CFT3808849 CFT Brand Consultancy Services V2 (0124).docx] come together to submit a Tender in response to this CFT, the Contracting Authority will deal with all matters relating to this Competition through a single nominated entity authorised to represent all members of the group of undertakings. The Tenderer must provide details of all members of the group of undertakings and their role in the Tender and clearly set out the contact details including name, title, telephone number, postal address, facsimile number and e-mail address of the nominated entity authorised to represent the Tenderer and to whom all communications shall be directed and accepted until this Competition has been completed or terminated. Correspondence from any other person will NOT be accepted, acknowledged or responded to.
- Prior to and as a condition of award of any Services Contract, the successful Tenderer shall be required to designate a single entity who will carry overall responsibility for the Services Contract (the “Prime Contractor”), irrespective of whether or not tasks are to be performed by a subcontractor or other consortium member (the “Subcontractor”).
- No publicity regarding this Competition or any Services Contract pursuant to this Competition is permitted unless and until the Contracting Authority has given its prior written consent to the relevant communication.
- [CFT3808849 CFT Brand Consultancy Services V2 (0124).docx] and their relatives must be fully disclosed in the Tender or, in the event of this information only coming to the notice of the Tenderer or Subcontractor after the submission of a Tender, must be communicated to the Contracting Authority immediately upon such information becoming known to the Tenderer or Subcontractor.
- The terms “Registrable Interest” and “Relative” shall be interpreted as per Section 2 of the Ethics in Public Office Acts 1995 and 2001, copies of which are available at www.irishstatutebook.ie. The Contracting Authority will, at its absolute discretion, decide on the appropriate course of action, which may in appropriate circumstances include eliminating a Tenderer from this Competition or terminating any Services Contract entered into by a Tenderer.
- [CFT3808849 CFT Brand Consultancy Services V2 (0124).docx] Authority as soon as the conflict or potential conflict is or becomes apparent. Tenderers are required to declare that the preparation of their Tender was carried out independently. In the event of any actual or potential conflict of interest, the Contracting Authority may invite Tenderers to propose means by which the conflict of interest might be removed and in circumstances where there are links between Tenderers, the Contracting Authority may seek further information to confirm the Tenders have been prepared independently. The Contracting Authority will, at its absolute discretion, decide on the appropriate course of action, which may in appropriate circumstances include eliminating a Tenderer from this Competition or any Mini-Competition or terminating any Framework Agreement or Services Contract entered into by a Tenderer.
- [CFT3808849 CFT Brand Consultancy Services V2 (0124).docx] ). Performance at presentations will NOT be evaluated.
- Tenderers must address each of the issues and requirements in this part of the CFT and submit a detailed description in each case which demonstrates how these issues and requirements will be dealt with / met and their approach to the proposed delivery of the Services. A mere affirmative statement by the Tenderer that it can/will do so or a reiteration of the tender requirements is NOT sufficient in this regard. Non-binding monetary references in the source were treated as context only and were not used as qualification thresholds.
3. Background & buyer context
The buyer context reflected a formal Irish public-procurement route, with pre-qualification used to control entry into the tender stage.
- 1.7 Contracting Authority policy seeks to encourage participation on a fair and equal basis by Small and Medium Enterprises (“SME”s) in this Competition. SMEs that believe the scope of this Competition is beyond their technical or business capacity are
- 1.7 Contracting Authority policy seeks to encourage participation on a fair and equal basis by Small and Medium Enterprises (“SME”s) in this Competition. SMEs that believe the scope of this Competition is beyond their technical or business capacity are encouraged, subject to paragraph 2.5, to explore the possibilities of forming relationships with other SMEs or with larger enterprises. Through such relationships they can participate and contribute to the successful implementation of any Services Contract that may result from this Competition and therefore increase their social and economic benefits.
4. Eligibility & selection criteria
- Turnover requirement — — use these verbatim for insurance / turnover. If a category (insurance, turnover) has no entry here, treat it as 'not specified' for THIS tender.
- Insurance — — use these verbatim for insurance / turnover. If a category (insurance, turnover) has no entry here, treat it as 'not specified' for THIS tender.; ng insurances in place where requested Insurance Type Insurance Type Level in Place Details of Any Excess Expiry Date Expiry Date Employers Liability - €12.7m Employers Liability - €12; 7m € Public Liability - €2.6m Public Liability - €2
- Certifications — not specified for this tender
- Past experience — not specified for this tender
- Personnel — not specified for this tender
- Geographic / facility constraints — not specified for this tender Additional binding lines surfaced in the deterministic extract:
- — use these verbatim for insurance / turnover. If a category (insurance, turnover) has no entry here, treat it as 'not specified' for THIS tender.
- ng insurances in place where requested Insurance Type Insurance Type Level in Place Details of Any Excess Expiry Date Expiry Date Employers Liability - €12.7m Employers Liability - €12
- 7m € Public Liability - €2.6m Public Liability - €2
- 6m € Product Liability – €2.6m Product Liability – €2
- 6m € Professional Indemnity - €1m Professional Indemnity - €1m € Cyber Liability - €3m Cyber Liability - €3m € AND AND AND AND
5. Award criteria & scoring
| Criterion | Weight (%) | Sub-criteria | Pass/fail threshold |
|---|---|---|---|
| Note – award criterion should add up to 100% / 10,000 | 100% | not stated | not stated |
| The documents indicated a staged process (qualification, then tender). Any explicit MEAT split is captured above where a numeric line was visible; otherwise it remained not specified in the provided text extract. |
6. Submission requirements
- Method statement / response document (template/page limits) — Appendix 1 questionnaire/PQQ response was required.
- CVs (page count, named roles) — not specified in extract.
- Pricing schedule (format/template) — expected at ITT stage.
- Case studies (number/value range) — client references/comparable project evidence was referenced.
- Declarations (ESPD/Bona Fides/Tax/COI) — ESPD/declaration/statement-of-confirmation language was present.
- Mandatory site visit — not specified in extract.
- Submission portal and formatting — eTenders portal and PDF electronic copies were referenced. Submission-related source lines:
- Appendix 3A: Schedule C – Declaration of non-notifiable foreign financial contributions (valued between €200,000 and €999,000 in the last three years preceding the declaration)
- 2022/2560 and where the notifying party has been in receipt of foreign financial contributions which are valued between €200,000 and €999,000 in the last three (3) years preceding the declaration
- For reporting of foreign financial contributions which are of a value between €200,000 and €999,000 in the last three (3) years preceding the declaration
- Appendix 3A: Schedule D – Declaration of non-notifiable foreign financial contributions (valued between €1,000,000 and €3,999,000 in the last three years preceding the declaration)
- 2022/2560 and where the notifying party has been in receipt of foreign financial contributions which are valued between €1,000,000 and €3,999,000 in the last three (3) years preceding the declaration
- For reporting of foreign financial contributions which are of a value between €1,000,000 and €3,999,000 in the last three (3) years preceding the declaration, to include all non-notif
7. Key dates & process
| Milestone | Date |
|---|---|
| RFT issued | not specified |
| Clarification deadline | not specified |
| Mandatory site visit | not specified |
| Tender deadline (date + time) | 2024-08-02T10:00:00+00:00 |
| Expected award | not specified |
| Contract start | not specified |
| Go-live / mobilisation | not stated |
| Date surfaced in documents | 2024-08-02T10:00:00+00:00 |
| Date surfaced in documents | 12 March 2001 |
| Date surfaced in documents | Acts 1995 |
| Date surfaced in documents | Act 2002 |
8. Contract terms that matter
Contract duration in the extract: 12 months. Payment cycle, SLA/KPI schedule, and penalty regime were not fully disclosed in the snippets unless listed below.
- VERIFIED PHRASES (deterministic regex extract from the documents — treat as authoritative for numerical claims)
- NOW IT IS HEREBY AGREED in consideration of the sum of €2.00 (the receipt of which is hereby acknowledged by the Contractor) as follows:
- 2022/2560 and where the notifying party has been in receipt of foreign financial contributions which are valued between €200,000 and €999,000 in the last three (3) years preceding the declaration
- 2022/2560 and where the notifying party has been in receipt of foreign financial contributions which are valued between €1,000,000 and €3,999,000 in the last three (3) years preceding the
- 2022/2560 and where the notifying party has been in receipt of foreign financial contributions which are valued between €1,000,000 and €3,999,000 in the last three (3) years preceding the declaration
- [insert number]calendar days either Party may terminate at 14 days notice
- breach(es) (if the breach(es) are capable of remedy) within 30 days after receipt of a request in writing f
- For the Term and for a period of 12 months thereafter (and save in respect of publ
9. Risks, red flags & unusuals
- Qualification gate: the deterministic extract included a turnover threshold line (— use these verbatim for insurance / turnover. If a category (insurance, turnover) has no entry here, treat it as 'not specified' for THIS tender.), which can materially narrow bidder pool composition.
- The two-step process (PQQ then ITT) shifted effort to compliance evidence early, with competitive scoring detail potentially deferred.
- Technical and contractual granularity appeared ITT-dependent, increasing ambiguity at qualification stage for non-incumbent bidders.
10. SME fit assessment
This competition looked most accessible to firms with established public-sector tender capability, documented financial capacity, and direct operational experience in the relevant service category.
- Credible bidder profile — mid-sized to large specialist with formal QA/compliance process.
- Consortium / sub-contracting — allowed or addressed in the extracts (Appendix references and reliance provisions).
- Indicative bid-prep effort — 6 to 12 working days for evidence collation, form completion, and review cycles at PQQ level.
- Pwin signal — strongest for bidders with reusable qualification artefacts, comparable references, and low-friction mobilisation capability.
11. Where to dig deeper
- Source RFT/PQQ filenames: CFT3808849 CFT Brand Consultancy Services V2 (0124).docx, App 5 - Services Contract (OGP0124).docx, Appendix 3A: Schedule C – Declaration of non-notifiable foreign financial contributions.
- eTenders CFT / notice reference: not specified in extract.
- Clarification contact / portal: eTenders message portal (email not surfaced in extract).
- Key attachments to prioritise: Appendix 3A: Schedule D – Declaration of non-notifiable foreign financial contributions, Appendix 1: Requirements and Specifications, Appendix 2: Pricing Schedule.
This tender has been awarded
- Piquant Media · 01 Apr 2025
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Lots (1)
Provision of IT infrastructure including network equipment, cabling, and related services.
Documents (6)
CFT3808849 CFT Brand Consultancy Services V2 (0124).docx
85.9 KB · RFT / Invitation to Tender
App 5 - Services Contract (OGP0124).docx
63.2 KB · Contract / Agreement / Terms
App 6 - Confidentiality Agreement (0124).docx
40.2 KB · Contract / Agreement / Terms
App 4 - Declaration (0124).docx
34.3 KB · Form / Declaration / Certificate
App 3 - Tenderers Statement (0124).docx
55.1 KB · Tender Response Template
CFT3808849 Tender Response TRD (0124).docx
450.4 KB · Tender Response Template
Original notice text
Mayo Sligo and Leitrim ETB seeks branding consultancy services to implement and sustain a service stack with compliant reporting and handover obligations over a 12-month contract.
AI analysis updated 4 months ago
Value
€200k
Deadline
02 Aug
Location
Mayo, Sligo and Leitrim Education and Training Board (MSLETB) area
Procedure
Open
Clarification
12 Jul 2024
eTenders ID
3808849
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